Concept

Fashion and Art project MyLostUncle - MissingSince1979 a.k.a. MLUMS•79 was established 2014 in Helsinki, Finland. Their concept is a colourful mix of fashion vandalism and the art of personal freedom. This independent brand is specialised in printed clothing - Garments and accessories will look good on any human or just hanging in a walk-in wardrobe such as arty-farty pieces made out of print collage fabric.

Print designs are inspired by the early 90s club flyers, urban streets, bizarreness of the home hoods back in the Northern Finland, popular culture, queer icons and a modern man.

MLUMS•79 pays homage to the humans, animals, music, fashion, art and films that have influenced on project`s designer since the 1980s. 


I`M ALIVE, Jani